隱私政策 Privacy Policy

最後更新：2026 年 9 月 18 日｜Last updated: 18 September 2026

我們是誰 Who we are

「回頭客實驗室」是備客股份有限公司（Bicome）經營的社群帳號，在 Threads 與 Instagram 分享小店讓客人回來的做法。我們用自己建立的 Meta 應用程式「回頭客實驗室 Huitouke Lab」管理這些帳號。本政策說明這個應用程式取得哪些資料、怎麼使用、交給哪些服務供應商、保存多久，以及怎麼要求刪除。

Huitouke Lab is a social media account run by Bicome (備客股份有限公司), a company in Taiwan. It shares practical ways small shops bring customers back, on Threads and Instagram. We manage these accounts with our own Meta app, "Huitouke Lab". This policy explains what data the app obtains, how we use it, which service providers receive it, how long we keep it, and how to ask us to delete it.

這個應用程式只由我們的員工使用，連結我們自己的帳號，以及授權給我們的合作夥伴帳號。對夥伴帳號我們只讀取成效數字（追蹤者、瀏覽、讚、回覆），不發文、不讀取訊息。如果你是 Threads 或 Instagram 用戶，而我們搜尋到或回覆過你的公開貼文，或你曾經回覆、提及或私訊我們，本政策也說明我們怎麼處理你的資料。

The app is used only by our own staff. It is connected to our own accounts and to accounts operated by business partners who have authorized the app; for partner accounts we only read performance insights (followers, views, likes, replies) — we do not publish and we do not read messages. If you are a Threads or Instagram user whose public post we found or replied to, or who replied to, mentioned or messaged us, this policy also explains how we handle your data.

我們取得哪些資料 What we collect

• 我們自己的帳號：帳號 ID、名稱、頭像、簡介、存取權杖；我們發佈的貼文與回覆、發佈時間、連結，以及觀看、讚、回覆、轉發等成效數字。
  Our own accounts: account ID, username, profile picture, bio and access tokens; the posts and replies we publish, their timestamps and links, and metrics such as views, likes, replies and reposts.
• 合作夥伴授權的帳號：夥伴自己按下授權之後，我們取得該帳號的成效數字（追蹤者、瀏覽、讚、回覆等）、帳號 ID、名稱，以及該帳號自己發佈的公開貼文內容——我們讀這些貼文是為了判斷要不要轉發或按讚。我們不保存貼文原文，只保留判斷結果。我們不代夥伴發文，也不讀取夥伴的訊息。夥伴隨時可以在 Threads 或 Instagram 的設定裡移除授權。
  Partner accounts that authorized the app: after a partner authorizes the app themselves, we obtain that account's performance insights (followers, views, likes, replies), its account ID and username, and the content of the public posts that account publishes — we read those posts to decide whether to repost or like them. We do not keep the post text, only the resulting decision. We do not publish on their behalf and do not read their messages. A partner can remove the authorization at any time in their Threads or Instagram settings.
• 我們看到的公開貼文：我們用固定的關鍵字清單搜尋 Threads 公開貼文，也會回訪我們已經追蹤的帳號、看他們最新的公開貼文。從這些貼文取得貼文 ID、作者帳號名稱、內文、發佈時間與連結。
  Public posts we see: we search public Threads posts with a fixed keyword list, and we also revisit accounts we follow to look at their latest public post. From these we receive each post's ID, author username, text, timestamp and link.
• 別人跟我們的互動：我們 Threads 貼文底下的回覆、提及我們的 Threads 貼文、我們 Instagram 貼文底下的留言、傳給我們 Instagram 帳號的私人訊息，包括帳號名稱、內容與時間。
  Interactions with us: replies under our Threads posts, Threads posts that mention us, comments under our Instagram posts, and direct messages sent to our Instagram account, including the username, content and time.
• 互動紀錄與名單：對於我們回覆過的帳號，以及回覆過我們的帳號，我們在內部工作表記下帳號名稱、平台、貼文連結、對方的留言內容、我們的回覆、我們依公開內容判斷的產業類別、後續階段與備註。
  Interaction records and lead list: for accounts we replied to and accounts that replied to us, our internal spreadsheet records the username, platform, post link, their comment, our reply, the business category we infer from their public content, a follow-up stage and notes.

我們不蒐集密碼、電子郵件、電話、地址、付款資料或位置資訊。
We do not collect passwords, email addresses, phone numbers, postal addresses, payment details or location data.

我們怎麼使用 How we use it

• 發佈與管理我們自己的內容，並用成效數字判斷哪些主題對店家有幫助。
  To publish and manage our own content, and to learn from metrics which topics help shop owners.
• 找到公開詢問會員經營、集點、熟客回訪的店家，在那則貼文底下公開回覆。AI 先判斷貼文是否相關並擬稿，員工在內部審核工具核准後才送出。回覆不放連結、不報價，可能會寫想進一步聊可以私訊我們。
  To find shop owners who publicly ask about membership programs, loyalty stamps or bringing regulars back, and reply publicly under that post. AI first judges whether the post is relevant and drafts a reply; a staff member approves it in our internal review tool before it is posted. Replies contain no links or prices, and may say the person is welcome to message us.
• 回覆別人在我們貼文底下的留言。回覆都經人工核准，只有一種例外：有人在我們的 Threads 貼文留言「配方」，系統會自動回一則固定訊息，附上他要的配方頁連結和我們 LINE 官方帳號的連結。
  To answer comments on our own posts. Every reply is approved by a person, with one exception: when someone comments the keyword 配方 ("recipes") on our Threads post, the system automatically replies with a fixed message containing the recipe page link they asked for and a link to our LINE official account.
• 把 Instagram 私人訊息轉給我們的團隊處理。我們不自動回覆私人訊息。
  To forward Instagram direct messages to our team. We do not send automated replies to direct messages.
• 後續聯絡：對方回覆我們或私訊我們之後，員工可能用 Threads 或 Instagram 私訊聯絡。我們不私訊沒有跟我們互動過的人。
  Follow-up: after someone replies to us or messages us, a staff member may contact them by Threads or Instagram direct message. We do not message people who have not interacted with us.

服務供應商 Service providers

• Meta（Threads API、Instagram API）：上述資料的來源。
  Source of the data described above.
• Anthropic（Claude）：接收公開貼文與留言的文字，用來判斷是否相關並擬回覆草稿。私人訊息不會送給 Anthropic。
  Receives the text of public posts and comments to judge relevance and draft replies. Direct messages are not sent to Anthropic.
• Lark（Larksuite）：存放互動紀錄、名單與內部審核卡片。
  Stores interaction records, the lead list and internal review cards.
• Cloudflare：代管本頁，並接收 Meta 傳來的解除授權與資料刪除通知。
  Hosts this page and receives deauthorization and data deletion notices from Meta.

我們不出售、出租或交換資料，也不拿來投放廣告或建立廣告受眾。
We do not sell, rent or trade data, and we do not use it for advertising or ad audiences.

資料存放 Where data is stored

資料存放在我們公司位於台灣的電腦，以及上述服務供應商的系統。
Data is stored on our company's computer in Taiwan and in the systems of the service providers listed above.

保存多久 Retention

• 在操作台登入時取得的權杖，按「中斷連結」或「刪除我的資料」就會刪除。排程系統使用的權杖存在我們自己電腦的設定檔；撤銷授權後會立即失效，我們會一併移除。
  Tokens obtained by signing in to our console are deleted when we press "Disconnect" or "Delete my data". The token used by our scheduler is kept in a configuration file on our own computer; it stops working as soon as access is revoked, and we then remove it.
• 我們看到的公開貼文（關鍵字搜尋到的，以及回訪已追蹤帳號時看到的）：保存 30 天，之後自動刪除。夥伴帳號的貼文內容我們只讀不存。
  Public posts we see, whether found by keyword search or seen when revisiting accounts we follow: kept for 30 days, then deleted automatically. Posts from partner accounts are read but never stored.
• 互動紀錄與名單（我們回覆過的帳號、以及回覆過我們的帳號）：保存到你要求刪除，或我們停止經營這些帳號為止。
  Interaction records and the lead list (accounts we replied to, and accounts that replied to us): kept until you ask us to delete them, or until we stop operating these accounts.

你的權利 Your rights

你可以要求查詢、閱覽、複製、補充或更正我們保存的你的資料，也可以要求停止處理或刪除。來信 service@bicome.cc，附上你的 Threads 或 Instagram 帳號名稱，我們會在 7 個工作天內處理並回覆。刪除方式詳見資料刪除說明。

You can ask to access, copy or correct the data we hold about you, or ask us to stop processing or delete it. Email service@bicome.cc with your Threads or Instagram username, and we will act on it and reply within 7 business days. See our data deletion instructions.

兒童 Children

本服務不提供給 18 歲以下使用者，我們也不會刻意蒐集兒童的資料。
This service is not intended for anyone under 18, and we do not knowingly collect children's data.

政策變更 Changes

本政策變更時，我們會更新本頁的「最後更新」日期。
When this policy changes, we update the "Last updated" date on this page.

聯絡我們 Contact

備客股份有限公司（Bicome）｜service@bicome.cc｜https://www.bicome.cc/